People do Business with People!
By Lataya Ballard
People don't do business with ads, flyers, business cards, marketing key chains or billboards. People do business
with people. Poor "people skills" and customer service can stop the best marketing dead in its tracks because
people do business with people. The marketing and advertising helps - don't be confused here! But neither
should you be deceived. People make the buying decisions for companies, organizations and their own families.
People are influenced by their own knowledge. The more people know about the people they are doing business
with the better chance of business being done. What’s even more intriguing is that people do business with
people they have something in common with; it could be gender, race, ethnic background, nationality, age, or
religion.
"Interesting reading but what does that have to do with me?" This question may have crossed your mind if you don't
currently have an established network of associates you do business with. Chances are, you don't want to have
to pick up the Yellow Pages and call 5 strangers for an estimate and go with the lowest bidder and hope
for the best.
You probably wish you knew someone who offered the service you need when you need it or at least
could get a decent referral for it. OR you could be or employ account executives, sales professionals, marketing
representatives who work for you that need to build their client base to make YOU more MONEY. You WANT people
to know why you offer superior service. You WANT people to tell their boss, co-workers and friends what a great job
you did or can do finding that house, planning that event, printing those brochures, designing that web site or
whatever it is that you fill in the blank with.
Building relationships with professional in many different industries is the key to success for more
people than you can imagine. Networking is building those relationships. Finding a place to start "networking"
usually starts with finding those individuals you like or have something in common with.
Christians have something in common. Christians are every where. Christians own businesses. Christians are in
every industry. Christians share a belief system. Christians share similar ethics. Christians need support from other
Christians to be encouraged. Christians need to do business with people. Why not do business with other
Christians? The trouble is most Christians don't do a lot of business with other Christians because they don't KNOW
a lot of other Christians other than from Church. And frankly, you go to Church to worship not pass out business
cards or sell your goods and services. You go to Church to worship Jesus, not find a great hair dresser,
photographer, web designer or physician.
Christians Networking Group closes the gap to give Christian professionals an opportunity to meet one
another outside of their place of worship and build business relationships, support one another
professionally, and promote the highest standard of Bible-based ethics in their professional lives.
Do you want to meet Christian Professionals and find out who is doing what? Click here to register for the next event!