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The 60-Second Commercial
– By Lataya Ballard
Many people don't know how to deliver an effective introduction. But it's
much easier to do than you think!
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Branding You Through Networking
– by Ken Marsh
If you are not branding yourself, then you need to know that others are
branding you. If you are not developing your brand, packaging it and
communicating it, then others are doing it. Here’s how you can gain better
control of how you are appearing, to avoid disappearing in the crowd:
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Corporate Wellness
– by Philip Cordova
Looking for a no-cost, in-house, turn-key wellness program for your
company?
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The Media Won’t Run Your Story…Now What?  
– By Tvon Lourie Keels
You believe you have all the elements of a good news story. It’s
interesting, it’s captivating, and it has an emotional appeal. You create
your media release and send it off to all the outlets and then…nothing.
Your phone isn’t ringing off the hook with interview requests and no one
is sending a camera man out to cover the event. What do you do now?
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Overcoming Job Loss Grief
– By Lataya Ballard
Perhaps the biggest problem with job loss is not the sudden loss of
income and activity but the effects it has on the mind.  The psychological
and emotional impacts of job loss very often far outweigh the loss of
income because of the grieving process. If you’re between jobs or know
someone who is between jobs, this article may help.
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Reinventing Yourself for Success
– By Lataya Ballard
Turning Everyday Occurrences into Everyday Opportunities (part 2 to
Over Coming Job Loss Grief)
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Editorial: People DO business with People
– By Lataya Ballard
A large percentage of business is done by word of mouth. Why? Because
people do business with people, not ads, business cards, marketing keys
chains, billboards or even TV commercials.... and the more people know
about the people they are doing business with the better chance of
business being done.
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Networking: An Interactive Approach to Marketing
– By Lataya Ballard
Doing business in Houston takes more than a great product or service.
The Houston marketplace is extremely competitive so what makes a
company stand out in the crowd is effective marketing and positive
professional relationships. Let’s take a look at networking as it relates to
marketing a business, product or service.
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